Thursday, 6 December 2012

Magazine Front Cover Research

For our task of designing a magazine front cover we decided that the we should first do some research on some exciting front covers so that we could identify some common conventions to add into our magazine when we come to design it.


This is the first magazine front cover we looked at.  The magazine is by SFX and the main article and focal point of this particular issue is The Avengers 2.  This particular image is very useful to us because we can see what the image looked like before all of the writing was placed over the picture.  What is very easy to see from this image is that the main image that the again wants the viewers to see (iron man) is placed in the centre of the page.  This catches the viewers eyes and draws them to look at the magazine.  We will put this concept into our magazine so that we can grab peoples attention.  Also the image of Iron Man covers the title.  This clearly represents that the image is more important then the title of the magazine otherwise the title would be over the picture.  WHat is also interesting is the use of a limited palette.  On the cover there is only a use of about 4 colours.  There are not a variety of colours which is something we expected to see.  We will limit the colours we use like this magazine as we see this as being very impressive and we will imitate the style.  Also on the front cover there are pictures of other films such as Star Trek 2, Man of Steel and Wolverine.  This  shows the users what else is in the film.  We may add something like this into our film so that our magazine front cover is not entirely dominated by one story.  the use of the back ground image is very intriguing.  Fire and explosions are used in the background and the colour red is used a lot.  This connotes a violent film with lots of special effects.  This is something you expect to see in an Avengers film and if you haven't seen an Avengers film then by looking just at the background you can tell a lot about the film.  The choice of words is important to look at.  On the front cover it says "your definitive guide to a year of astounding films".  The word your implies that you already own the magazine and also that it will be yours if you buy it.  This is a good marketing technique as it implies to the viewer of the cover that they should buy the magazine.  Also the adjective "astounding" is used to show that the movies in the guide are particularly good.  If the magazine had said good movies for example then it would not have the same effect on the audience.  We will take everything we have learnt from the front cover and use it when we create our magazine front cover.


This is one of the film magazine front covers we decided to analyse.  The magazine is from the company Empire and the front cover is based around the film Django Unchained. Unlike the other front covers Empire uses limited text.  Apart from the title there is not much text.  The reason for this is that the company want the audiences eyes to be drawn to the three main characters of the film, Leonardo Di Caprio, Jamie Foxx and Christoph Waltz who are all well known actors.  When the audience see this they will want too read more about these famous actors.  like the other covers there is also a limited palette with only white orange and black being used.  This is clearly a common convention of a magazine front cover and we will include this is our cover.  At the very top of the cover it says "18 huge exclusives".  This is a clear marketing technique because it attempts to try and sell the magazine by offering exclusives that you can only see in this magazine.   The directors name is used on the front cover.  This is unusual because on the other covers we have looked at the director is not mentioned however on this he is.  This is because the director of Django Unchained is Quentin Tarantino.  He is one of the most well known directors in the industry and because his name is mentioned it adds credibility to the film and makes it more interesting to viewers.  It also says "how tarantino reinvented the west".  This makes the viewers want to know what has changes from traditional western films such as the Good, the Bad and the Ugly.  The words above the title say the good the bad and the bloody.  This is a play on words from the film the Good, the Bad and the Ugly, one of the most famous western films ever.  This in a way compares the two films together and suggests that the film may be as good as that film.  This consequently interests the potential buyer and makes them want to find out how it is similar to the Good, the Bad and the Ugly.


This is another one of the film magazine front covers that we have decided to analyse.  This is from the magazine total film and the front cover is based all around the Hobbit.  Unlike the SFX film magazine front cover it has a plain background.  The reason for this is so the main character in the film Bilbo Baggins is in the forefront of the cover and is easy to see.  the image of Bilbo Baggins is also completely on the page.  unlike the other magazines where not all of the character is on the page on this he is completely on the page.  the reason for this is so that the size of Bilbo Baggins is shown clearly as he is a hobbit in the film an Hobbits are generically small.  On the side of the cover you can see the title "12 films you should have seen".  What this implies by the use of the word should is that if you have not seen these particular films then there is something wrong with you.  This could potentially persuade a viewer to buy this so that the can clear this apparent wrong that they have done.  At the top of the page it says "the greatest one liner revealed".  This will interest potential buyers to buy the magazine to find out what the one liner is.  This is another tool of marketing to try and persuade people to buy your product.  near the title of the magazine it says "the world's best movie reviews".  This probably isn't true as there is no way to gauge who makes the best reviews in the world.  However like the other elements on the front cover i have mentioned it persuades people to buy the magazine because if they are interested in movie reviews then they will want the "best movie reviews".  All of these marketing techniques we will use on our front cover as we want to make it look as authentic as possible.  The actor who plays Bilbo Baggins, Martin Freeman is looking straight at the potential audience.  This will create eye contact and draw the audience in to look at the the magazine and potentially buy it.

After looking at all these magazines we have found many conventions and elements we will include in our magazine front cover and the research has been very useful to see things that we may have wanted to include but have seen that there is no place for them in the film

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